#ToddlerStreetStyle: Comfortably colorful

Because preschool is no place for muted tones and subtle fall style.

My sister-in-law turned me on to LuLaRoe recently, and it’s a good thing she did so toward the end of my maternity leave, because I immediately spent our life’s savings on leggings. Who knows what I would have done if I’d had more unpaid down time on my hands. Maybe write the great American novel or clean my house, maybe.


Ignore the purple mark under her eye, please. I promise it’s not a bruise. It’s eye shadow. Which is a subject for a whole other post of its own some other time.


The genius thing they’ve done at LuLaRoe (besides make insanely soft leggings; seriously, I did not get the hype AND THEN I TOUCHED THEM) is turn social shopping into a competition. Yes, they do in-person parties like Partylite and Jamberry and all the other MLM direct sales companies, but they do much of their selling in Facebook parties, and there’s no catalog. Consultants have the inventory they have, and once it’s sold, it’s sold, so you have to be the first to comment on an item in order to purchase it. So it’s a race and it’s shopping, and there’s an additional element of competition because there are some high-demand prints (“unicorns,” in LuLaSpeak) that are either hard to find or hard to be first to buy.

It’s a whole weird culture. Perfect for filling up the quiet days of maternity leave when you’ve mastered one-handed mobile Facebooking during feedings.

It also has given rise to strange Facebook games like “leggings roulette,” wherein a consultant sells presealed packages of leggings with a certain number of “unicorns” scattered among the offerings, then mails the packages randomly to shoppers who have bought chances. Which is how I ended up with these raccoon beauties.

The leggings pick up some of the colors in this bedazzled long-sleeved tee from Carter’s and the Ralph Lauren cable knit cardigan (a Lord & Taylor sale purchase during an Ebates triple cash back special; see smart shopping tips below) that she had previously refused to wear on class picture day at preschool but was happy to put on the other day. Threenagers, amirite?

The only problem with LuLa leggings is that they have to be washed on cold/gentle and then hung to dry, which is more high-maintenance than I like kid clothes to be. My solution has been to just toss R’s leggings in with my own delicates in a separate laundry hamper so they don’t accidentally get run through the regular wash.

Her boots, which I love, are Bearpaw via Zulily. I can’t bring myself to spend money on new Uggs for someone whose feet are just going to grow, but if you can get a good deal on Bearpaw they’re just as good for a kid. Plus sometimes cuter, as with these, which are embossed all over with foil butterflies.

Smart Shopping Tips:

Long-Sleeve Embellished Tee, Carters.com: Regularly $18, currently on sale for $12.60. Get 2.5% cash back from Ebates or 4% from Mr. Rebates. Join Carter’s Rewarding Moments loyalty program to earn a $10 reward for every $75 spent.

Bearpaw Deep Purple Butterfly Belle Suede Boot: Ours were $19.49 at Zulily, where they are currently not available; you can set a notification in case they come back to the flash sale site. Google Shopping shows them available in two colors at a variety of sites at prices ranging from $18.99 to $49.99. Get 1% cash back at Zulily through Ebates.

Ralph Lauren Childrenswear Girls 2-6x Cable Knit Cardigan, LordandTaylor.com: Regularly $45, currently on sale for $31.50. Get 3% cash back from Ebates or 5% from Mr. Rebates, but if you use both cash back sites, check Ebates first. Lately they’ve been including Lord & Taylor in bonus cash back with some frequency. As I wrote this post, for example, it was listed under “double cash back” but actually more than doubled to 7%.

Kids S/M leggings, LuLaRoe, $23: Available through LuLaRoe direct sales consultants. Mine were bought in a “leggings roulette” event staged on Facebook by a local consultant, Rebecca Springhill (if you’re in the Anchorage area, check her out. She does a lot of online events, and her customer service is A+. She once delivered a purchase to my house, saving me shipping charges, after looking at my address and realizing she was going to be nearby).

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